How To Create Killer Content
Write Unique Content
Original and unique content is what Google is looking for. If your content does not catch your readers attention, then your website is doomed. If your website copies content from another website, then you will get penalized.
Content & Keyword Analysis
The web pages on your website must contain words that are relevant to your services and products. Keywords help the search engines discover what your website is about. The search engine’s algorithms will then rank your website depending upon the keywords in your title tag, h1 tag, description tag, and content. This makes keyword analysis and research a very important task because you want to make sure you’re using keywords that people are actually searching for.
Avoid Keyword Stuffing
This is a major mistake many people make. Don’t over-stuff your website with keywords. This practice irks users and it will also damage your rankings within Google search. This practice will make the users assume that you are more concerned with Google rankings instead of creating useful content.
Readability of your website is important. Most people are annoyed by big paragraphs and won’t read a wall of text. You should write in short paragraphs with 5-6 lines per paragraph. This length is considered best for SEO.
Bullet Points and Numbering
Numbers and bullets also improve the readability of your articles. It gives users an easy way to read and understand your content. Readers tend to read bullet points to gain maximum information within a small amount of time.
More Words, Less Images
Many people fill their websites with content that is either repeated, or has too many images. This hurts your SEO efforts as having a lot of images and less content can decrease your website’s ranking. Your web pages must have an ample amount of words to rank in Google. Also, too many images will slow down your website which is bad for SEO.
Bad grammar and typing mistakes will have an negative impact on both users and SEO. Everyone makes mistakes while writing, so you should proofread your content and have others proofread it too before publishing the content live.
Do you need help with your SEO? Send us a message so we can take a look at your website.