Mobile Marketing “Computers in the future may weigh no more than 1.5 tons.” – Popular Mechanics In the mid-1950s, this assertion by one of the leading technology magazines of the era represented what America forecasted for its technological future. The prediction, however, proved to be quite off target, and the fact that many of you might very well be reading this article on a smart phone that weighs less than
My Precious With so many mobile activities and online experiences, digital marketing professionals need to know how to effectively reach and retain their customers. Better RAM and faster processors in mobile devices enable users to multitask like never before, allowing them to toggle between applications, games and website tabs without sacrificing functionality. The lack of singularity in mobile use, however, creates a unique problem for marketers trying to put their
Social Media Strategies When designing your social media strategy, never underestimate the relevance of a clear purpose. Regardless of the type and size of your business, you need to know the response you wish to obtain from your online community. If you are unsure about the responses you want from your target, think about your brand’s needs and how they can be met in the near future. Where are your
About MOZ.com MOZ is a software service company established in Seattle, Washington, U.S. They sell marketing analytics and inbound marketing software subscriptions. MOZ was founded in the year 2004 by Rand Fishkin and Gillian Muessig. They started off as a consulting business and moved to SEO software development in the year 2008. MOZ hosts an online platform which contains over one million digital marketers and marketing related tools across the
The Power Shift In Marketing Have you ever considered the impact that marketing has on you? Reflect on the following questions: How attentive are you to the ads while playing mobile games? While shopping or bidding on Amazon or eBay, have you noticed how the ads that appear on screen seem to analyze your shopping behaviors? During commercials between your favorite sports matches on TV, do you choose to watch
The digital nature of our world today impacts numerous variables in the marketing arena. Client communication is changing. Customers utilize many new forms of communication that didn’t exist before the new millennium. Because people are connected to their smart phones, laptops and smart devices from dawn to dark, today’s branding and marketing think tanks must leverage this access to consumers via digital marketing. Before we go further, we must know
4 Tips From Gary Vaynerchuk’s Gary Vaynerchuk is a digital marketer and entrepreneur. He grew his family’s business of $3 million to $60 million using digital marketing. He wrote a very popular book entitled as ‘Crush It’ where he has passed some of his lessons to fellow entrepreneurs. Personal Brand When working for a company, you help the company and its owners’ personal brand getting recognition. You can only achieve
How To Create Killer Content Write Unique Content Original and unique content is what Google is looking for. If your content does not catch your readers attention, then your website is doomed. If your website copies content from another website, then you will get penalized. Content & Keyword Analysis The web pages on your website must contain words that are relevant to your services and products. Keywords help the search
Top 4 SEO Mistakes So you’ve tried all the SEO tactics you’ve read about online, spent lots of money on SEO campaigns, and still have no positive results? Chances are you must be committing some common SEO mistakes while optimizing your website. Let’s have a look at some dreaded SEO blunders that are keeping you at bay. Keyword Stuffing It’s good to use keywords several times in the content, but some people
Improve your Website’s SEO Driving qualified traffic to the site is the top priority for every online business, at the same time, it is one of the most challenging tasks for online business owners. If you too are planning to accelerate traffic towards your website, we are here to help. One can quickly improve their search engine rankings by making a few small changes. Here are some simple tips that
Improve Your Blog Titles The world of SEO has become heavily competitive since the last few years. Making your posts gain attention is not as easy as it used to be a decade ago. You can’t survive the competition by quality content only. Lets use psychology to delve in the minds of users and help us identify important attributes associated with headings that can solve this conundrum. The Bigger The
Top 4 SEO Trends The world of SEO keeps changing and to be on trend is often a daunting task. Google can entirely change the game anytime. You can’t expect traditional SEO tactics to enhance your website’s outreach. It is essential to be on the track with the latest SEO trends and raise your business over the internet. Here you will get some leading search engine optimization trends that have
3 Quick Online Marketing Tips To succeed in your online business, you have to apply the best marketing strategies. Here are 3 online marketing tips to help you attain your goals. Optimize Your Website With SEO You should make sure that internet users can find you fast. Make sure you add powerful and relevant content. Make sure that you use keywords that many people are likely to use when searching
3 Good WordPress Plugins/Tools for SEO Search engines are great source of traffic for your website. There are plugins and tools that can help boost your SEO for WordPress. Here are three good WordPress plugins/tools for SEO. Top 3 Tools To Get Started: 1. All In One SEO (WordPress Plugin) This is the most popular WordPress plugin which is a great solution for all your SEO needs. It gives you
Why You Should Hire An Search Engine Optimization Company SEO remains an internet marketing technique that comes with several unique benefits. This internet marketing strategy can help give your company the best visibility result that converts. However, it is always a difficult task to find a dependable, professional and reliable SEO service if you don’t have any prior knowledge about the entire process. Do you reside in Beverly Hills, Los
Should You Care About Google Updates? It depends! The Google updates are designed to remove spam from their search engines. If you’re using shady black-hat SEO tactics to rank on Google, then yes, you should be worried every time Google announces a new update. I’m never worried when Google announces a new update because it doesn’t matter. If your website is relevant to what people are searching for, and you’re
What is a Private Blog Network? What is a private blog network (PBN)? PBNs can be described as a set of small websites with quality content that can be used to create links to your main website where you can make sales or money through advertising and other similar methods. One of the best ways to rank a website is by creating contextual backlinks on authority pages. Website owners have
About Google RankBrain In the previous article, we talked about some of Google’s ranking factors behind its search engine. Now we will discuss a fairly recent algorithm that has become highly significant in Google’s processing of searches. Google revealed its 3rd most important ranking factor out of 200 major factors named as RankBrain on the 26th of October, 2015. RankBrain is an algorithm learning artificial intelligence system. It is the
